Target Audience & Problem Solved
Our primary audience includes business leaders, data analysts, and IT professionals working in mid-sized to large enterprises. They face the challenge of sifting through large datasets, struggling with inefficient data processing, and the complexity of adopting AI-driven technology. We help streamline these processes by offering intuitive, adaptable solutions that provide actionable insights without requiring specialized technical skills.
Our primary audience includes business leaders, data analysts, and IT professionals working in mid-sized to large enterprises. They face the challenge of sifting through large datasets, struggling with inefficient data processing, and the complexity of adopting AI-driven technology. We help streamline these processes by offering intuitive, adaptable solutions that provide actionable insights without requiring specialized technical skills.
User Personas
The personas include key decision-makers like the CDO, CTO, and Business Intelligence Manager, all focused on leveraging AI and data to drive innovation, efficiency, and business growth. Their main challenges involve integrating diverse data, maintaining quality, and deriving actionable insights. They need user-friendly platforms, scalable solutions, and robust governance to meet their goals and ensure compliance
Prototyping & User Testing
Our development process involved extensive prototyping, where user feedback played a critical role. Early-stage wireframes and interactive prototypes were continuously tested with our target audience. Insights gathered from usability tests helped us refine and enhance features, ensuring the final product was intuitive, effective, and addressed the users' pain points directly. Through this iterative approach, we were able to create a solution that balances powerful functionality with ease of use, reflecting the real-world needs of our users.
Our development process involved extensive prototyping, where user feedback played a critical role. Early-stage wireframes and interactive prototypes were continuously tested with our target audience. Insights gathered from usability tests helped us refine and enhance features, ensuring the final product was intuitive, effective, and addressed the users' pain points directly. Through this iterative approach, we were able to create a solution that balances powerful functionality with ease of use, reflecting the real-world needs of our users.
User Personas B2B
👥User Personas B2B - https://www.nuklai.io/
The user personas guided the design of https://www.nuklai.io/ by ensuring that the website effectively addresses the distinct needs of various decision-makers like the CDO, CTO, and Data Protection Officer. By focusing on their goals—such as optimizing AI data usage and maintaining data security—the website emphasizes ease of data integration, accessibility, and compliance. The personas also informed the user flow and content presentation, ensuring that each visitor can quickly find relevant information tailored to their professional challenges and motivations, enhancing the user experience.
Information Architecture (Research Phase) - https://www.nuklai.io/
Information Architecture (Final Phase) - https://www.nuklai.io/
Wireframes
Detailed wireframes crafter after the Research phase, showcasing the User journey through the website.
Clear value proposition
We centered our messaging around our target audience and what they care about—How to activate their Data. How? Simply organize, enrich and let the analysis work for you. This separates us amongst our competitors.
Development
I built the responsive landing page on Webflow.
Mobile Web Design for https://www.nuklai.io/
Brand Guide
